When should you change your brand?

When should you change your brand?

The village of Whitesboro is deciding that question tonight, and their story has gotten national attention. Our corporate office is located in Clinton, NY, not far from Whitesboro, and several of our staff are alumni of Whitesboro high school, so Whitesboro, we speak to you with true affection as your leaders take up the issue … Continued

Building Buzz

Building Buzz: Ocean Blue Restaurant

The perfect illustration of launching a business and generating pre-opening buzz—something every entrepreneur wants—is Utica’s own Ocean Blue Restaurant. In the Mohawk Valley (unless you’re living under a rock) you’ve seen or heard something about this unique bar and restaurant that just opened on the top floor of the newly renovated Landmarc building in downtown Utica. … Continued