ArchivesPosts Tagged ‘social media’

29Mar

We always want to share what we’ve learned, and our trip to this year’s South-by-Southwest (SXSW) social media conference gave us many opportunities. In fact, the biggest theme from the event was about sharing something important with your clients, friends, potential customers, and, well, anyone who’s willing to listen (and learn, and share themselves). Sound […]Continue Reading

13Jan

Our own Ryan Miller got some great national press this week as a guest blogger on The Agency Post. Ever wondered how to connect your business with more people in this new social age? His blog entry, titled “10 Things Your Client Can Do To Be More Social”, talks about how to get started and […]Continue Reading

13Oct

Ryan and I have just returned from BOLO 2011, one of the year’s biggest annual social media conferences in Scottsdale, Arizona. Besides attending great panels and sessions with folks like nationally respected experts Scott Stratten, Jay Baer and Tom Martin, we were fortunate enough to be asked to give a much more light-hearted presentation for […]Continue Reading

13Sep

Bernie and Ryan talk about the upcoming Utica Music and Arts Fest, a fun, phenomenal event we played a part in launching a few years back. Bernie created the original logo, and we produced a promotional online video for this weekend-long event. We can’t help getting in a shameless plug for a few clients who […]Continue Reading

31Aug

Especially when they stand for “Resort” and “Rum”. The theme of our social media campaign perfectly captured why we believe in this brand: Rosewood Tucker’s Point and Gosling’s Rum, two of Bermuda’s favorites, are all about rest and relaxation. This Facebook-based promotion, conceived to bring attention to the resort’s new Facebook page, invited fans to […]Continue Reading

05Aug

I traveled to Key West with our Social Media guru Ryan Miller, and met up with our partner there, Lisa Malcom, Founder of The Social Suite. We were there on the best kind of business: fun. We were invited to make a social media (SM) presentation to 85 professionals from The Lodging Association of the […]Continue Reading

17Mar

As we did last year, we set Bernie and Ryan (our Creative Director and Online Strategist) loose on the annual South by Southwest Interactive Conference (SXSW/Interactive) in Austin, TX. We do this to stay on top of the latest marketing and communication trends, and then pass what we learn on to the Brands We Believe […]Continue Reading

24Feb

Watch our video to find out who the lucky winner of the ipod/Nike+ giveaway. Last night our Creative Director, Bernie and I drew a name from all of our email/blog subscribers, Facebook fans and Twitter followers. We’ll be doing another giveaway in a couple months so be sure to sign up, “Like” or follow us […]Continue Reading

04Nov

Our online strategic guru Ryan Miller joined me at the BOLO Digital Media conference this year, where we were invited to present one of the conference’s five-minute “Vaudeville” talks. To our amazement, nationally recognized social media expert Jay Baer’s keynote presentation used many of the same examples our talk featured. We didn’t win an iPad […]Continue Reading

08Jul

Every year our community turns out to support the Boilermaker 15K Road Race, a race we helped turn into the nation’s largest in middle distance running. This amazing regional and national event holds a special place in our agency history, since we created the original logo and branding, and worked PR and promotions for the […]Continue Reading