A Case Study of First Source FCU
"We’ve been meeting the needs of our Members for many years, but we found ourselves with more and more competition locally. Romanelli Communications joined us as we were expanding our marketplace and wanted to reinvigorate our brand, and they’ve been an outstanding partner ever since. During a difficult, recessionary market, Romanelli Communications’ partnership helped us achieve extraordinary growth in terms of increasing membership and assets. They helped our brand come “alive” as we designed and opened our first new branch in 10 years. Most importantly, they’ve helped us redefine and strengthen our brand, and communicate it effectively so we can continue to make a difference in the lives of the people in our community."
◗ Michael Parsons, President/CEO
Download the Case Study here (PDF)