14Dec

Bernie, our Creative Director, is joined by Izzy and Floyd to talk about how we’re carrying on our tradition of giving this holiday season. Instead of exchanging meaningless gifts, we’re giving to a cause that is very meaningful: our four- (and three-) legged friends. Our employees ponied (doggied?) up donations to the Rome Humane Society […]Continue Reading

01Dec

I talk great coffee with our Creative Director, channeling the unapologetic attitude and enthusiasm of client Utica Coffee Roasting Company and its outspoken President, Frank Elias. Our tagline for them, “Wake The Hell Up,” says it all: this is phenomenal, no-nonsense, locally roasted coffee that reflects its roots in a take-no-prisoners approach to producing an […]Continue Reading

17Nov

Wondering if your Trade Show dollars are being wasted? You’re not alone. Find out how we can make your Trade Show experience about much more than attractive graphics, from interactive displays to mobile video, multiple points of engagement, and the most important ingredient: fun.Continue Reading

04Nov

Our online strategic guru Ryan Miller joined me at the BOLO Digital Media conference this year, where we were invited to present one of the conference’s five-minute “Vaudeville” talks. To our amazement, nationally recognized social media expert Jay Baer’s keynote presentation used many of the same examples our talk featured. We didn’t win an iPad […]Continue Reading

22Oct

As mentioned in last week’s post, our web guru and account manager extraordinaire were heading to a regional Chamber of Commerce event, where we had people who stopped by our booth enter to win an iPod Nano with Nike+. In this conclusion, they picked the winner while reviewing how we were able to get people […]Continue Reading

14Oct

Our web guru and account manager extraordinaire talk about attending our upcoming regional Chamber of Commerce event, and giving out a free iPod Nano with Nike+ to another lucky winner. This is our second (of four) Nano/Nike+ giveaways, in time for some great fall runs. People have asked me: how the hell do you win […]Continue Reading

06Oct

I share a glass of red with our Creative Director and talk about a great event for a great cause we’re helping to sponsor: the New York International Wine Auction on October 30th, held this year at the Turning Stone Resort • Casino. You’ll be blown away by the gourmet 5-course dinner with food and […]Continue Reading

30Sep

We’re putting a new tool to use for our clients. If you haven’t already, you’ll soon be seeing these things everywhere: QR Codes. They’re like bar codes on steroids—they can pack many times more information than traditional bar codes, and launch anything from text to web URLs or video. What do you do with a […]Continue Reading

23Sep

There’s nothing more synonymous with Boston than the Red Sox. Another great Boston institution is The Jimmy Fund, supporting the Dana-Farber Cancer Institute since 1948. So within days of my moving back to Boston, when long-time Boston sports anchor and author Bob Halloran approached us about helping him promote his book supporting the cause, we […]Continue Reading

15Sep

Remember that saying about how the whole can exceed the sum of its parts? That only works when you have some je ne sais quoi, an indefinable something that makes the parts work well together. For that reason we’re always looking for versatile people at Romanelli, multi-talented folks who can do seven different things, and […]Continue Reading